Commentary

Ginzburg V: Bertillonian word portraits in the age of tag clouds

Ginzburg dwells on the use of signs to identify individuals in his essay. His main example is the emergence of fingerprinting as a semiotic practice to identify and diversify crowds into individuals. But he also looks at how graphology grew out of the understanding of one’s characters – in writing – reflected one’s character – in psychology. Through the series of examples of signs and symptoms used to identify the individual (also used to warn us of recidivist criminals, like in Dumas) he tries to show that our need for a connection between the semiotic and the biological is a…

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